Dear Friends and Colleagues,
Happy Spring! May your days be filled with sunshine.
After speaking with several business owners who are at various stages of growth, I have greater clarity on how important it is for me to create a visual brand that reflects my company’s identity. While I am still working on a few final details, I feel much more confident with the direction I have chosen.
Initially I admit feeling overwhelmed, but after doing my homework I found two wonderful resources to guide me; the first came from the pages of Entrepreneur Magazine and the second came from ArtVersion, a creative branding agency with three offices in the United States.
Peter Gasca, author of the article for Entrepreneur Magazine, gives high marks to companies for producing great content; but he also stresses the important role the right images play in getting noticed. To access the article, please click here.
ArtVersion, a top-tier branding agency known for designing experiences, takes an integrated approach when working with clients who are leaders in their industry. From what I can see, they leave no stone unturned. ArtVersion brings a creative, yet strategic, approach to everything they do. To see their work, please click here.
Lastly, I am a visual person so images are really important to me. As such, I have created an inspiration board and have included it in today’s post.
If you are creating the visual brand for your company, or working with a client on an upcoming event and need ideas, there are many options to consider. Most important of all, follow with your heart and trust your instincts.
With kind regards,
Monique
Event Strategies For Success 